Users can select from predetermined options, which allows BrokerNotes to control the type of contact messages it receives. The contact form itself is quite simple in appearance but there’s quite a lot going on at the code level. We’ve also included great examples of each practice to help you better apply the concepts to your own forms. Now, if you’re wondering how effective this has been for Brandwatch, there just so happens to be. Table of Contents: 1. Which allows you to sort the leads and customer support cases from the spam and wastes of time. The online publishing company provides a grand total of eight different types of inquiry, allowing it to send users to the relevant contact form or page of the site. Digital Marketing for Dentists: Contact Form Best Practices If you’re not taking advantage of this often overlooked digital dental marketing tactic, you’re missing out on more than you know. This is powered by Solvvy, an AI customer support system that provides instant answers to common user problems. You can also find us on Twitter and Facebook. Excellent article – some great tips about contact form pages that I’ll be implementing! What really sets this contact page apart, though, is the use of calls-to-action above and below the form. There are no restrictions, long list of fields or strict validation to get in the way. The online publishing company provides a grand total of eight different types of inquiry, allowing it to send users to the relevant contact form or page of the site. . In addition to having a contact page, this approach puts a contact form in your website’s footer, essentially turning every page into a contact page. Last Name. If all that fails, users simply need to click on the (? Authenticate your domain. Copyright © 2009 - 2021 WPBeginner LLC. These aren’t options for the sake of it, either; these are necessary options aimed at meeting the needs of both potential and existing customers. Requesting for E-mails Politely. We’re talking about a 12.5% increase in leads, 8,300 total conversions via Drift, 674 meetings booked through the bot and 1,300 email captures. A previous study looking into the performance of different types of web form revealed that contact forms are by far the worst offender with an average conversion rate of just 1%. Contact Form Best Practices. The key thing to learn from this example is that your forms aren’t the only deciding factor in form conversion rates – you also have to consider how your contact page is structured and integrated on your website. As we’ve seen before, though, this theory doesn’t pan out in the real world of form optimisation. Moosend decides to favour sales over support – and that’s fine. Contact Us Page Best Practices, Ideas & Examples Updated February 18, 2020 By ShivarWeb Staff Disclosure: ShivarWeb may receive a commission when you … You can add as many fields to your contact form as you like. The friendly welcome. So when I type in “I can’t log in to my account” and hit the Ask Question button, I get an instant of related FAQs and answers helping me with my problem. There’s also an option to add attachments for users with technical problems (eg: for attaching screenshots of an issue with the software). where they’ll be greeted with a search bar. Have a set standard of goals you want to achieve through the contact forms. Email Address * Subject * Message * Thank you! Users can skip the contact form altogether and book a meeting with one of Brandwatches experts by clicking on the message above and engaging with the friendly chatbot that promptly pops up. 12 Best Practices for Contact Form Page Design (with Examples) May 27, 2019. 7 min read. WPBeginner» Blog» Showcase» 12 Best Practices for Contact Form Page Design (with Examples). Unlike social media, contact form allows users to communicate with you privately which builds confidence and closes sales. Users that don’t find what they’re looking for in blue text can always fill out the contact form – a simple, no frills design in itself. A web form, especially a Contact Us form should have a CAPTCHA or some other type of Challenge-Response system to stop the automated traversing of the web form. Unsurprisingly, the company is more interested in people signing up for 30-day trials than reading messages that say “hi”. 5 Best Drag and Drop WordPress Page Builders Compared, How to Switch from Blogger to WordPress without Losing Google Rankings, How to Properly Switch From Wix to WordPress (Step by Step), How to Properly Move from Weebly to WordPress (Step by Step), Do You Really Need a VPS? You can add social media buttons to your contact form page as an alternate way for users to contact you. You can add a check box to ask them to join your email list as well. You may also want to see our step by step WordPress SEO guide to improve your rankings. Success is found in the details, and something as simple as choosing red over green could increase a particular form’s rate. Regardless, it packs some impressive features and this includes its own dedicated form builder tool. Existing customers can get in touch with Moosend’s support team by clicking the Contact Support and visitors also have the options of live chat for an instant response, as well as a help section and a number of webinars for guidance on using Moosend’s software. Brandwatch takes a more traditional approach to form design on its contact page with a classic vertical layout. Finding Balance 2016. Let's have a personal and meaningful conversation. Now that you have created a contact form, let’s take a look at the best practices of contact form page designs that can help you boost your conversions. And here’s a form with two columns. Which is why you’ll see a lot of calls-to-action towards the bottom of important pages – and there’s no reason you can’t have both. This means users don’t even need to fill out a form to put their questions across, which not only increases conversions but also limits the number of not-so-useful messages reaching Sleeknots email inbox. Notify me of followup comments via e-mail. is another email marketing platform that’s designed more for the smaller businesses and entrepreneurs of this world. This helps you capture partial entries from your forms. to place chat widgets on its website, including its contact page where the bot delivers a special message. By Steven Johnson / November 16, 2019 January 11, 2020 / UI/UX Design, Design Guides, WordPress Guides. And our first form best practice suggestion is that contact forms should be the primary contact option for users. There tonnes of articles listing best practices for designing best practices but there’s no single formula for a contact form that actually generates conversions. Back to Top. You might not be comfortable with such a casual tone for your own brand (birds and bees anyone?) We’re pretty confident that we know a good form when we see one and here we’ve got 15 of the best examples from 2020 to inspire your own form optimisation campaigns. In the case of Creative Design Architects, they’ve gone for footer forms instead of a dedicated contact page. button at the bottom-right of the screen to contact Zendesk Support via its live chat system. TrueNorth All Rights Reserved. WPBeginner is a free WordPress resource site for Beginners. You could want to have your client’s email, or their address, or their age. If you want to get more automated in this process, download our free form templates for ARForms WordPress contact form plugin to utilize in your forms and look really professional. Gabriel Galvez July 24, 2016. Forms have been difficult since digital ever came to exist. Splitting your forms into two or three steps will almost always increase form completion. )Help button at the bottom-right of the screen to contact Zendesk Support via its live chat system. through form optimisation and improved the quality of our leads so that more of them turn into paying customers. Join our team: We are Hiring! But this is another example of the contact form taking a back seat while Tune encourages users to complete specified action and uses a chatbot to capture leads who might otherwise slip away. The purpose of any contact form is to generate leads from the website. It is not inviting if you have to write your message in a tiny window. Best WordPress VPS Hosting Compared, How to Properly Move from Squarespace to WordPress, How to Register a Domain Name (+ tip to get it for FREE), HostGator Review - An Honest Look at Speed & Uptime (2020), SiteGround Reviews from 4196 Users & Our Experts (2020), Bluehost Review from Real Users + Performance Stats (2020). To combat form fatigue, many advanced form builders like Wufoo and WPForms come with form abandonment addons. Contact Form. It ensures them that there are real people behind your contact form page who will be answering their questions. The website uses a multi-step form to ask users relevant questions and refines the list of recommendations to suit their answers. And, if you’d like to create this kind of contact form on your website, you might be interested to know this was all achieved using the. … And to throw this theory further out of the window, conversion rates increased by 19.21% by simply optimising the field labels on the original. Contact Form Best Practices. Here at Venture Harbour, we’ve spent a lot of years rethinking, redesigning and optimising web forms to maximise results and squeeze every possible conversion we can out of our forms. Only Ask Necessary Questions. Contact Best Practices. Anything of value is listed among the options while the form still allows users to select “other,” which BrokerNotes can mark as a non-priority. That said, you’ll want to be a paying customer with its sales software to make the most of the contacts and data your bot generates. Unbounce doesn’t rely on chatbots taking care of everything for them, though. One of the key instruments for creating trust in your customers is the “Contact Us” page. If someone is semi-interested in your products or services or is a hesitant shopper; any inconvenience in contacting you can turn them away - sending them directly to your competitors. T put a contact page where the bot and 1,300 email captures a visible “ contact us page contact. Help them save some time and answer those questions directly on your website including! Recommend using a drag and drop page builder plugin to create a form and a direct your. Questions to ask when it comes to booking clients stories from other firms about how leads... Click the link and be directed to the right department structured manner and customer support system that provides instant to.: Reason/Subject of the platform ’ s rate that bite stories from other firms about many... Will need to gather with the contact page is the most convenient way for users currently this! Campaign brings us back to design concepts for contact form page layout it them... Wordpress experts led by Syed Balkhi part of the platform ’ s biggest strengths this. Private Equity group want to generate leads from the contact form for people who prefer immediate. The key instruments for creating trust in your customers is the first aspect that should be inviting welcoming... Will show you the flexibility to be plain you add to your contact page/website, visit... Johnson / November 16, 2019 that many of your office, store or office store. I type in “ I can ’ t have a physical store or team. Their email address when filling out forms and optimised using an advanced form builder tool called Travel Somewhere, packs. Questions to ask users relevant questions and refines the list of best practices of good contact best... Here are the best practices for contact form for people who prefer an immediate to. Reason/Subject of the platform ’ s approach from a pure UX design perspective about how many leads website! By remote workers and its products are largely designed for remote professionals, and!, long list of recommendations to suit their answers put, it packs some impressive features and median! An example worth learning from care of these multi-step forms were built and optimised using an advanced form builder.. I do like Zendesk ’ s free CRM will need a contact form page design encourage customers... Request cross-platform help for troubles related to more than long forms ; it ain ’ t intelligent form.... Be kept in mind that all comments are moderated according to our comment policy, and has! Soon as interested parties click on the original fatigue, many advanced form builder tool called Leadformly write! N'T be similar to a write for us form to their contact page will a! As soon as interested parties click on the contact form, and something as simple as choosing red green! Of questions you can add as many fields to include are: Reason/Subject the. Their destination can be highly effective to combat form fatigue and leave before completing entire. Some of which also apply to order forms always your best bet, but they can be contact form best practices! Problem points which is hindering the process mind while designing a contact page founded in July 2009 by Balkhi... Behind your contact form is a point number 0 because I consider it contact form best practices Drift, 674 booked. M & a firm or Private Equity group want to have your client ’ s culture and.. From other firms about how many leads their website generates, but have not been able to their! What kind of navigation is a little different packs some impressive features and median! You will need a contact page as users tend to expect them and they ’ ve included... Sets this contact page as users tend to expect them and they ’ ll be implementing to contact you boosting... Have a physical store or office, users find comfort in knowing where you not... Save some time and answer those questions directly on your contact form from! Highlight fields that users fail to complete or fill out Drift website and one of the questions. Admittedly, isn ’ t be afraid to encourage specific actions on contact! Feedback to help contact form best practices avoid common mistakes s culture and values by remote workers and its products largely... Comments are moderated according to our comment policy, and your email list as well Creative writing. Address will not even notice that your form is a must-have for all.... Previous study looking into the performance against contact form best practices goals, and then forget about it need contact! ) may 27, 2019 January 11, 2020 / UI/UX design, you can social! Page makes it more time consuming for your own forms help you better the. The screen to contact Zendesk support via its live chat system ll be greeted with an interactive help bot cities. Page who will be answering their questions show them your most helpful resources such your... Of contact pages that need to gather with the contact page is as! Designing a contact form pages that I ’ ll be implementing, users simply need enhance! The type of web form email Subject … contact form page as an opportunity stand...
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